Website For Prestigious And Global Classic Car Auctioneers

This client had a website containing a store, digital catalogs, specialist profiles, and detailed information on 50,000 cars and other automobile-related memorabilia. They wanted to replace their old website with a more modern site that would allow them to maintain their very large collection of past lots and hundreds of thousands of related high-resolution images.

This is one of the largest websites ever built on the Umbraco CMS and provides tools for content editors to easily make updates to site.

Main Features

To address the situation, our Client approached Element Alley and our partners with a long term plan to become more efficient as well as more accessible to their clients, sales force, and other providers. Together, we designed and built an online portal that allowed them, not only to automate many of the processes that were holding them back, but also to provide state of the art tools and communication for ​their partn​ers that are fixed to change the way they do business completely.

  • Easy management of over 250k hi-res images and associated meta data, taking up over 1TB of space in Azure cloud storage
  • Automatic processing of around 20 crops for every image
  • Azure Cloud Storage for images
  • Azure SQL Database for data
  • Azure CDN for fast delivery
  • Azure Load Balancer, Availability Sets, and Traffic Manager for availability
  • Interface with MS Dynamics to keep back-end changes to lots and auctions in sync with website
  • Fast Lot Searches using Lucene
  • Online store using Merchello to buy digital catalogs and register as a bidder for auctions
  • User registration for store access and favorite lots
  • Secure and automatic single sign-on and redirection to external live bidding website
  • Mechanism for running and managing background batch processes
  • Support for multiple languages
  • RESTful APIs to access content for third parties and media chains
  • Excellent mobile and tablet support
  • Support for vanity URLs for auctions and lots
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This is how the content editor admin page looks for this Umbraco-based website